Business Bio: The Laundry Spot

By Bob Nieman, CLA Member posted 08-29-2018 10:30

  
David and Paula Leighton
The Laundry Spot
Middletown, Ohio

Before Getting into the Laundry Business…

David was an insurance agent, and Paula was a teacher.

Store Opening

August 26, 2006

Business Hours

7:00 a.m. to 11:00 p.m., with last load at 10:00 p.m.

Staff

10 part-time employees, who split their time between two locations

Total Square Footage

4,374 square feet

Parking Availability

30 parking spaces

Lease or Own?

The Leightons own the property.

The Building

The Laundry Spot was originally built from the ground up in August 2006. “We gave our store a total makeover in May 2018,” David said. “All of the washers, dryers and furniture, as well as the card system, were replaced. The store was repainted, renamed and rebranded. We shut down the laundry on May 14 and held a grand reopening on May 22.

Turns Per Day

On average, 5 to 7 turns per day

Utility Costs

Utility costs represent 11.06 percent of the business’ gross sales.

Marketplace Demographics

“Within a five-mile radius, the population is about 77,000,” David explained. “Of that population, 50 percent have household incomes below $50,000. Renter occupancy is about 37 percent. And 53 percent of the workers are white collar.”

Competition

“When we opened our store in 2006, there were five other self-service laundries in our town,” David said. “Today, there are only two stores, and I own both.”

Payment Options

All washers, dryers and vending options feature card readers. Customers can pay with credit or debit cards directly at the machines. Loyalty cards can be purchased at a kiosk with either credit or debit cards or cash. Coins are not accepted anywhere in the store.

Washers and Dryers

6 Electrolux 18-pound 450G frontloaders, $2.47
11 Electrolux 30-pound 450G frontloaders, $3.46
5 Electrolux 45-pound 450G frontloaders, $4.69
8 Electrolux 60-pound 450G frontloaders, $6.09
2 Electrolux 75-pound 400G frontloaders, $7.48
12 Electrolux reversing 35-pound stack dryers, 26 cents for 15 minutes
6 Electrolux reversing 50-pound stack dryers, 26 cents for nine minutes
2 Electrolux reversing 83-pound dryers, 26 cents for five minutes

Water Heating System

1 Hamilton Engineering EVO DUO water heater (399,999 BTU) with a 200-gallon tank

Card System

CCI FasCard (Gen2) system, featuring one touch kiosk and two add-value kiosks

Bill Changers

1 American Changer Bill Breaker AC7715

Laundry Carts

19 R&B Wire Products laundry carts

Folding Tables and Furnishings

10 High Mark Manufacturing folding tables with shelves
1 High Mark Manufacturing high bar with five fixed stools and charging stations
5 High Mark Manufacturing cluster table/seating units
3 High Mark Manufacturing indoor/outdoor premium seating units (one four-seat unit and two three-seat units)

Flooring

Ceramic tile

Lighting

LED tubes

Beverage, Snack and Laundry Vending

1 Vend-Rite Manufacturing Vision Vendor – one side dispenses soap products (single-use and bulk), and the other side dispenses beverages and snacks

Televisions

1 60-inch television

Wash-Dry-Fold Service

$1.29 per pound, with a 10-pound minimum

Commercial Accounts

$2.29 per pound

Additional Amenities

• ATM
• Baby-changing table
• Electronic digital sign
• Heated sidewalk (for the winter months)
• Free Wi-Fi access

Finance Company

American Savings & Loan, Middletown, Ohio

Distributor

Teeters Products, Fletcher, Ohio, (800) 521-9864
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