Business Bio: Happy Life Laundromat

By Bob Nieman, CLA Member posted 03-27-2018 15:42

Matt Clark and Brian Harrington
Happy Life Laundromat
Cherry Valley, Ill.

Before Getting Into the Laundry Business…

Matt and Brian were involved in self-storage management and construction.

Store Opening

January 14, 2018

Business Hours

8:00 a.m. to 10 p.m. daily (card-holding members can gain access at 5:00 a.m.)


Four part-time attendants

Total Square Footage

5,500 square feet

Parking Spaces


Lease or Own?

They own the property.

The Building

The laundry was built from the ground up.

Construction Process

Six months

Costs, Including Equipment

$1.4 million

Turns Per Day

Four to five

Utility Costs

The cost of the store’s utilities represents 15 percent of the business’ gross revenue, according to the owners.

Marketplace Demographics

The area has a population of approximately 50,000, with 20 percent to 40 percent of those being renters. According to Matt, the median household income is $89,000, and the market is mainly white and African-American.


There are five other laundromats within the area.

Payment Options

Loyalty cards and credit/debit cards

Washers and Dryers

17 Huebsch 20-pound frontloaders, $2.89
10 Huebsch 30-pound frontloaders, $4.69
7 Huebsch 40-pound frontloaders, $5.69
6 Huebsch 60-pound frontloaders, $6.69
6 Huebsch 80-pound frontloaders, $8.69
40 Huebsch 45-pound stack dryers, 42 cents for 10 minutes

Water Heating System

HTP Phoenix water heating system

Card System

CCI card system

Bill Changers

1 Standard Change-Makers bill changer

Laundry Carts

10 R&B Wire Products laundry carts

Folding Tables

15 custom-built folding tables


Metallic epoxy concrete flooring


LED bulbs

Laundry Vending

One Vend-Rite Manufacturing soap vending machine, $1.00

Beverage Vending

1 AMS beverage vending machine
1 AMS K-Cup tabletop coffee vendor

Snack Vending

1 AMS snack vending machine


Six 55-inch flat-screen televisions

Wash-Dry-Fold Service

$15 minimum

Additional Amenities

• Wi-Fi Café
• Children’s Play Area
• Pickup and Delivery Service
• Commercial Accounts Business
• Drop-Off Drycleaning Service

Finance Company

Alliance Laundry Systems


Laundry Concepts, Addison, Ill., (800) 845-3903